LaunchLab Insights
Perspectives on entrepreneurship, startups, technology and building businesses in India.
How much money do you actually need to start a business in India? Learn how to estimate startup costs, working capital, technology, marketing, registrations and emergency funds so you can start with a realistic budget.
A business idea explains what you want to build, while a business model explains how the business will create value, reach customers and make money. Learn the difference and why both are important before starting a business.
Have a great business idea but don't know where to start? This practical guide explains how to turn a business idea into a real company in India — from market validation and business planning to registration, branding, technology, operations, marketing, launch and growth.
Starting your first business can be exciting and challenging. Before investing your money and time, follow these 10 essential steps to validate your idea, understand your customers, plan your finances, build your brand and prepare for a successful launch.
Before investing your money, time and resources into a new business, validate your idea first. Learn how to research your market, understand customers, study competitors, test demand and build a simple MVP before making a major investment.